Cup Noodle Museum
Brand Identity*
Based in Osaka, Japan, the Cup Noodle museum is a far-cry from dusty old relics and dark rooms. It displays the history of the iconic and playful Cup Noodle brand and the inspiring story of their creator, Momofuku Ando. Briefed with redesigning the brand identity, I tried to bring the playful and fun aspects of the museum to the forefront, appealing to a global young audience.
*Conceptual project